Project Case Study - O. Henry Hotel & Green Valley Grill
ModaVation by Lees, a Division of Burlington Industries, Inc.

Contact: Joan Bosisio
Stern + Associates
908/276-4344
908/276-7007 fax

Project: O. Henry Hotel and Green Valley Grill

Address: 624 Green Valley Road, Greensboro, NC 27408

Contact: Dennis and Nancy Quaintance,
Quaintance-Weaver Restaurants & Hotels, owners
Phone #: 336/370-0966

Lees Contact: Allen Parker, vice president - ModaVation by Lees
Phone #: 336/379-2844

Project Start Date: August 1997
Project Completion Date: November 1998

 

Hotel and Restaurant Design

Quaintance-Weaver Restaurants and Hotels has developed a new hotel concept and a new hotel - that simultaneously look to the past, the present and to the future.

Harkening back to the era of the locally-owned, passionately-run, community centered hotels of the early 20th century, the O. Henry Hotel is distinctively "in and of" Greensboro. It demonstrates its pride of place in many ways. The O. Henry Hotel takes its name from Greensboro native William Sidney Porter, who wrote under the pen name of O. Henry. Many design features, such as the rustication and arched windows of the first floor and the old-fashioned double hung windows of the guest rooms, are reminiscent of an old Greensboro hotel, also named the O. Henry, that was built in 1919 and demolished in the 1970s. Glimpses of other Greensboro landmarks can be seen in the design of the O. Henry Hotel. Indeed, its very structure - red Carolina brick and honeyed Carolina pine - attests to its place and emphasizes the hotel's pride in Greensboro and its history.

Equally important to Quaintance-Weaver's new hotel concept is the use of modern innovative elements to ensure the safety, comfort and convenience of guests during every aspect of their stay or visit. Correlating with this premise, the O. Henry Hotel features oversized guest rooms (over 450 square feet) with impressive electronic data connections; individual direct dial telephones; two-line speaker phones; two vanities; a separate dressing room; shower separate from an oversized soaking tub; full-sized desks with ergonomic work chairs; and refrigerators, microwaves, and coffeemakers.

The hotel offers over 5,400 square feet of meeting and banquet space. Other facilities include a private dining room with a wine cellar atmosphere called the Merchants and Manufacturers room (named for the Merchants and Manufacturers Club in the original O. Henry Hotel), an outdoor courtyard for dining, a breakfast pavilion, and a cloister garden.

The Quaintance-Weaver hotel concept also focuses on the future. A hotel that is classically designed, carefully constructed, meticulously maintained and operated to serve the needs of guests and community today and as they evolve in the future is a hotel built to last. By design, the O. Henry Hotel is meant to last a century or more.

Located adjacent to the O. Henry Hotel is the Green Valley Grill, which was developed from the same Quaintance-Weaver concept of honoring the past, using the best from the present and looking toward the future. The goal of its design was to create an "old Tuscan revival two-story building" and to complement it with contemporary additions and the technological innovations of a modern open kitchen, huge wood-burning oven, rotisserie and grill.

Specific Hotel Carpeting Requirements

As in all hotels of this caliber, the O. Henry required a distinctive, high-performance,
cost-effective carpet. It was essential that the scale of patterning work in the large open spaces of the lobby and meeting rooms, and equally as well in the corridors of the hotel tower. Furthermore, in addition to coordinating with chosen fabrics, the carpet had to read multi-directionally because of a variety of intersecting traffic patterns.

ModaVation by Lees helped to recreate carpeting with a design and palette inspired by an English Arts and Crafts tapestry. A foliate shape was four times rotated ninety degrees to create a medallion that is arranged in a staggered drop repeat. The advanced technology of ModaVation's multi-strand tufting beautifully recreated the rich abrash of fine handmade carpets. Moreover, ModaVation's custom design capabilities allowed the same stylized floral pattern used for the hotel's public spaces to be reinterpreted on a smaller scale for the guest rooms. In addition, a coordinating attached border was created for corridors near guest rooms. The company's ability to select one color or strand of yarn and manipulate it enabled the yarn to be blended, creating the shading desired by the design team.

Specific Restaurant Carpeting Requirements

Carpeting for the Green Valley Grill required the same high standards as the hotel carpet. The carpet design process for the restaurant required a product that would work in both classical and contemporary spaces. The volute spirals found in the background of Italian mosaics served as the inspiration. Once again, the multi-strand technology of ModaVation by Lees enabled Quaintance-Weaver to create a pattern that subtly shaded the "tesserae" in colors taken from the Belgian tapestry on the booths and chair seats, as well as the oversized tumbled brick of the walls.

Contractor: Weaver Construction Company
Address: 324 West Wendover Avenue, Greensboro, NC 27408
Phone #: 336/378-7900

Installer: Lees, a Division of Burlington Industries, Inc.
Address: 3330 West Friendly Avenue, Greensboro, NC 27420
Phone #: 336/379-2000

Designers: Don Rives, minister of design, Quaintance-Weaver Restaurants & Hotels
Address: 324 West Wendover Avenue, Greensboro, NC 27408
Phone #: 336/370-0966

Linda Higgins, IIDA, ASID, and Roger Ward, IIDA, One Design Center, Inc.
Address: 2828 Lawndale Drive, Greensboro, NC 27408
Phone # 336/288-0134


Lees Products Used:

I. O. Henry Hotel

Custom Product by ModaVation by Lees

· Custom Color: Various custom colors ranging from green to gold

· Where Installed: In all 131 guest rooms, over 5,000 sq. feet of meeting rooms, all lobby and corridor areas, and a 3,050 square foot ballroom

· Yards: Approximately 14,000 square yards

· Products' Special Capabilities
These broadloom products, created with yarn-dyed DuPont Antron® Legacy, are engineered with the latest technological advancements in tufting, producing patterns with the same aesthetic appearance of more costly woven or hand tufted carpets. Lees Duracolor®, a patented stain-resistant dye technology, is integrated into the carpet fiber rather than applied topically, preventing it from wearing off. Duracolor technology provides permanent stain, soil and fade resistance with total color and style flexibility. With Duracolor, 96 percent of common stains can be cleaned with just water and a mild detergent. Lees is the only carpeting manufacturer currently offering this technology for products in the hospitality market.

II. The Green Valley Grill

Custom Product by ModaVation by Lees: "Soft Mosaic"

· Custom Colors: Various custom colors ranging from grays to richly saturated earth tones

· Where Installed: 180-seat restaurant adjacent to hotel

· Yards: Approximately 700 square yards

· Product's Special Capabilities
"Soft Mosaic" from ModaVation by Lees offers the ancient as well as contemporary art of mosaic design translated into precisely tufted hospitality carpet in unlimited patterns and colors. Utilizing the latest technological advancement in tufting, this product renders patterns that give the same aesthetic appearance of more costly woven or hand tufted carpets. Soft Mosaic is a cost-effective alternative to traditional, more expensive mosaic tiles and provides a quieter, more enjoyable atmosphere - without sacrificing the appearance of mosaic tiles.

The custom carpeting installed in the Grill features Lees Duracolor® stain-resistant dye technology, imperative to maintaining the carpet's appearance and performance in areas of heavy traffic and those prone to food and wine spills. It is constructed from solid yarn ends paired with space-dyed yarn; the combination of these types of yarn adds depth and textural dimension to the product. The use of space-dyed yarns allows more colors to be introduced to the design without consuming multiple yarn positions.


Reasons for choosing ModaVation by Lees

The O. Henry Hotel and the Green Valley Grill required carpeting with a historic feel and a distinct look reflective of a specific era. Durability, longevity, performance and design attributes for carpeting in high-traffic areas were other key factors considered by the O. Henry designers. The capabilities of Lees, one of the leading manufacturers of carpeting in the country, were harmonious with the needs of the project's designers. Lees offers custom colors and custom design, and the company's advanced technology allows exceptional products to be produced in unlimited patterns and colors, pairing design freedom with high performance. Lees carpets are known to be extremely durable, which makes them cost effective in the carpet's life cycle. The Lees design team and the hotel's designers formed a classic collaboration to develop custom carpets that complement fabrics used throughout the hotel's interior as well as furnishings in the restaurant.

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